Unsocial Media
If I am to be completely honest, I had been turned off to the idea of social media as a marketing tool. I am not an avid social media user, and so in my own experience, I really hate when the little time I used is grabbed up by ads and sales. But a closer evaluation makes me realize I really only use social media for one thing: time wasting. On purpose! This is why as a consumer, I want to cut as much time out of it as possible, but as a business manager, I really understand its potential! The idea boils down to one word: share. Share and share alike is the motto of social media, and if you can get your product to be the thing shared, then imagine the exposure. It just means that you really need to understand what you are wanting to post. First off, it needs to be engaging so that people have a desire to share it. If your post does not stick out, it is definitely going to be lost in the crowd. Even worse, if it is not formulated correctly, the social media engine you are usi...